Branding and Logo Usage (Requirements)

ENVI currently has two brands, ENVI and the Hornet’s Nest. To use the logos for print we ask that you make a formal request.  Below are the specification allowed for the brands/logo usage.

ENVI Main Logo

  • The ENVI main logo consists of the four letters “ENVI”
  • Font-Family: sans-serif  (as long as the font is of sans-serif and closely matches the above design it is acceptable)
  • Case: UPPERCASE (all CAPITALS)
  • Optional Styles:
    • ENVI is an acronym for “Electric and Networked Vehicle Institute”
    • Including the text “Electric and Networked Vehicle Institute” is acceptable.
    • Colors: We emphasize the color black on our website, but any color is acceptable.
    • You may include the main URL of the site along with the logo: envi-us.org, www.envi-us.org, or https://www.envi-us.org
  • Not Allowed:
    • The four letters “ENVI” may not be used vertically. (This is subject to change on a case by case basis)

Examples of Possible Options

  

    

Hornet’s Nest Logo

Usage Requirements for Hornet’s Nest Logo

  • FONT/TEXT:
    • Curved as shown above or horizontal.
    • Letters must be capitalized.
    • Font-Family: STENCIL
  • Colors:
    • Default CMYK Colors:
      • Black (0,0,0,100)
      • Red (0,100,100,0)
      • Yellow (0, 10, 100, 0)
      • Gradient: K%,K%  (10, 78)
  • Color Options:
    • Unless given permission by ENVI, colors must use the default.
    • Permission must be granted through form, printed, and signed by ENVI representative if you wish to modify colors.

ENVI Unmanned Logos

Usage Requirements for all Unmanned Logos

  • FONT/TEXT:
    • Arial Black used for 3 letter acronyms
    • Arial Bold used acronym description
  • Colors (CMYK):
    • UUV
      • Blue-Dark: (100, 76, 39, 27)
      • Blue-Faded: (82, 62, 41, 23)
      • White: (0, 0, 0, 0)
      • Gray-Circle-Border (37, 29, 28, 0)
    • UGV
      • Green (70, 2, 67, 0)
      • Green-light (62, 0, 60, 0)
      • White: (0, 0, 0, 0)
      • Gray-Circle-Border (37, 29, 28, 0)
    • UAV
      • Blue-light (38, 0, 6, 0)
      • Blue-light-arc (23, 1, 10, 0)
      • Blue-light-fade (45, 1, 11, 0)
      • White: (0, 0, 0, 0)
      • Gray-Circle-Border (37, 29, 28, 0)
    • EV
      • Yellow-light (2, 9, 69, 0)
      • Yellow-dark (4, 17, 82, 0)
      • White: (0, 0, 0, 0)
      • Gray-Circle-Border (37, 29, 28, 0)
  • Options:
    • All drop-shadow logos may also include bottom drop-shadow to accent entire logo.